Centara Mirage Resort Mui Ne has announced the appointment of Franck Rodriguez as General Manager of this brand-new, fully-integrated leisure destination which is opened on 1 July 2021 to mark the debut of the fun, family-centric Centara Mirage brand in Vietnam.
A French national with more than 20 years of experience in the hotel industry, Mr. Rodriguez has worked for some of hospitality’s biggest names, including Leading Hotels of the World (LHW), InterContinental Hotels Group (IHG) and Starwood Hotels & Resorts (now part of Marriott International). He is also no stranger to the Centara brand, having spent a formative part of his career as the Food & Beverage Manager of Centara Villas Samui.
More recently, Mr. Rodriguez was Group Director of Operations with The Unique Collection of Hotels & Resorts for almost five years, overseeing a portfolio of 27 upscale properties, before joining IHG, where he was responsible for the opening of several key hotels, including Holiday Inns in Bali and Thailand, Vietnam’s inaugural Hotel Indigo in Ho Chi Minh City, and the Asia Pacific region’s first-ever voco hotel in Danang.
With such extensive management expertise and a series of important pre-openings under his belt, Mr. Rodriguez is now spearheading the highly-anticipated launch of Centara Mirage Resort Mui Ne, which will become only the second Centara Mirage resort worldwide, following the popular Lost World-themed Centara Grand Mirage Beach Resort Pattaya, Thailand. It will also mark the arrival of Centara Hotels & Resorts in Vietnam.
“It gives me great pleasure to welcome Franck back to the Centara family. His credentials speak for themselves; more than two decades of experience, almost all of which has been spent in Asia, a history of notable hotel openings and a proven track record of success. Franck is the perfect person to lead Centara into an exciting new era in Vietnam,” said David Good, Executive Vice President – Hotel Operations, Centara Hotels & Resorts.
Nestled on Hon Rom Bay, just a few hours’ drive from Ho Chi Minh City, Centara Mirage Resort Mui Ne is centred around an “Explorer’s Playground” water park, complete with pools, slides, a sailing ship, lazy river, splash zone and cliff-jumping rock. It will also comprise 984 spacious rooms and pool villas, six restaurants, six bars, playgrounds, an entertainment complex, a family lounge, SPA Cenvaree and the world’s first Spa Candy – a sweet wellness centre designed specifically for kids. A grand ballroom and outdoor amphitheatre will create outstanding options for corporate meetings, social events and weddings, and a 100-metre-high Observatory Tower will offer panoramic views of the East Sea and the beautiful coastline of Binh Thuan province. Together with neighbouring Phan Thiet, Mui Ne is becoming a nationally- and internationally-acclaimed destination, with a rising number of hospitality, dining and entertainment options.
The team at Centara Mirage Resort Mui Ne can expect hands-on, people-focused leadership from Mr. Rodriguez. He strives to motivate his employees, boost their confidence and develop their personal and professional skills, enabling each person to achieve their full potential.
“I am delighted and humbled to have been entrusted with the management of such a prestigious property as Centara Mirage Resort Mui Ne. This is a compelling project as Mui Ne is an emerging tourism zone and Centara Mirage is a new brand for Vietnam, so I will be working hard to establish the resort as a destination-of-choice, where guests can enjoy exceptional experiences and employees have opportunities to shine. In short, I want Centara Mirage Resort Mui Ne to be a new landmark for the entire region,” Mr. Rodriguez commented.

For more information about Centara Mirage Resort Mui Ne, please visit www.centarahotelsresorts.com/centara/cmv.

To learn more about Centara Hotels & Resorts, please visit www.CentaraHotelsResorts.com