True Corporation Powers Up 5G at Maya Bay, Enabling Real-Time Sharing from One of the World’s Best Beaches

• Seamless real-time connectivity across platforms
• Enhanced safety with intelligent CBS alerts

February 24, 2026 – True Corporation Public Company Limited accelerates its Digital Infrastructure strategy for tourism with the successful installation and launch of 5G services at Maya Bay on the Phi Phi Islands, Krabi Province. The deployment supports modern digital travelers and global digital nomads with seamless connectivity, while strengthening safety through the integration of the Cell Broadcast Service (CBS) emergency alert system. The deployment was carried out with proper authorization from the Department of National Parks, Wildlife and Plant Conservation (DNP), in coordination with Hat Noppharat Thara–Mu Ko Phi Phi National Park, and has been fully completed.

The 5G network utilizes a Microwave Backhaul system (Point-to-Point Microwave Transmission) to connect base stations to the core network, eliminating the need for fiber installation in conservation areas. This approach minimizes environmental impact, avoids excavation and large-scale construction, and enables rapid deployment suitable for island and complex terrain environments. The system supports high-speed internet capacity sufficient for intensive 5G applications. Equipment and supporting structures have been designed in natural camouflage tones to preserve the visual integrity of the landscape.

Maya Bay is located on Phi Phi Leh Island, the second-largest island of the Phi Phi archipelago in Krabi Province. Surrounded by towering limestone cliffs, lush greenery, crystal-clear waters, and fine white sand, the bay is widely regarded as one of the most beautiful beaches in the world. It gained international recognition after serving as a filming location for the Hollywood movie The Beach, starring Leonardo DiCaprio, drawing global visitors eager to experience its natural beauty firsthand.

Maya Bay has received global recognition from multiple international travel rankings, notably being awarded “Best of the Best Beach” by Worlds50Beaches, reaffirming its status among the world’s top beaches. The destination has also been widely praised by international media for its scenic beauty and popularity as a premier photography location, earning its reputation as a true “world-class beach landmark” of Thailand.

Mr. Khurrum Ashfaque, Chief Network Officer of True Corporation Public Company Limited, said, “Maya Bay is a strategic tourism destination that True prioritizes. We recognize that today’s global travelers increasingly seek to share high-quality content in real time. Our network engineering teams were deployed on-site, securing all required permits and installing infrastructure to ensure stable and reliable coverage across the entire area.”

Strategic 5G Rollout at Maya Bay: Three Key Deployment Points Enhancing Visitor Experience

1. Gateway Connection – Loh Samah Bay Pier:
   Ensures connectivity from the moment visitors arrive, supporting communication during transfers via speedboats and traditional long-tail boats.
2. Digital Information Hub – National Park Office:
   Supports park operations and facilitates visitor access to park information, and online booking systems.
3. Content Creation Zone – Maya Bay Beachfront:
   Provides enhanced 5G capacity for high-quality live streaming and smooth uploads of short-form videos to social media platforms, particularly during peak tourist seasons.

In addition, True Corporation has integrated the Cell Broadcast Service (CBS) into its 5G, 4G network at Maya Bay in collaboration with the Department of Disaster Prevention and Mitigation (DDPM). This enables real-time emergency alerts—such as natural disaster warnings or severe weather notifications—to be sent directly to mobile devices in the area, reinforcing safety standards for both Thai and international visitors.

This network expansion reflects True Corporation’s commitment to supporting Thailand’s Quality Tourism policy by transforming natural attractions into fully connected Smart Destinations. By integrating digital capabilities with environmental responsibility, the initiative aims to attract quality travelers and reinforce Thailand’s standing as a leading global tourism hub.